Privacy Policy

1. Introduction

Adirondack Hearth, Home & More ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or communicate with us via SMS/text messaging.

By using our website or services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with this policy, please do not use our services.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information when you interact with us:

• Contact Information: Name, email address, phone number, and physical address
• Service Information: Property details, service requests, appointment preferences, and project specifications
• Communication Records: Messages you send to us, including SMS messages, emails, and phone calls
• Payment Information: Billing address and payment details (processed securely through third-party payment processors)

2.2 SMS/Text Messaging Data

When you opt in to receive text messages from us, we collect:

• Mobile phone number
• Name (if provided)
• Email address (if provided)
• Message content (your replies and inquiries)
• Opt-in timestamp and method of consent
• Consent records and preferences
• Message delivery status

2.3 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and browser type
• Device information and operating system
• Pages visited and time spent on pages
• Referring website or source
• Date and time of visit

3. How We Collect Information

We collect information through the following methods:

• Web Forms: Contact forms, consultation request forms, and quote request forms on our website
• Phone Conversations: When you call us or provide verbal consent for SMS communications
• Text Messages: When you text us or reply to our messages
• Email: When you send us emails or subscribe to our communications
• In-Person: When you visit our showroom or meet with our team for consultations
• Service Appointments: During installation, maintenance, or repair services

4. How We Use Your Information

4.1 General Use

We use your personal information to:

• Provide and improve our services
• Respond to your inquiries and requests
• Schedule and manage service appointments
• Process payments and maintain financial records
• Send service-related communications
• Comply with legal obligations and resolve disputes
• Maintain safety and security records
• Improve our website and customer experience

4.2 SMS/Text Messaging Use

Your mobile phone number and consent data are stored securely in our customer relationship management system (GoHighLevel) and are used exclusively for:

• Appointment Reminders: Sending confirmations and reminders for scheduled service visits
• Service Notifications: Providing updates about technician arrival, service completion, and follow-up care
• Customer Support: Responding to your service inquiries and questions
• Safety Alerts: Sending maintenance alerts and safety notifications related to your hearth equipment
• Marketing Communications: Sending seasonal tips, special offers, and promotional messages (only with your separate marketing consent)

We retain SMS consent records for 5 years to comply with TCPA (Telephone Consumer Protection Act) recordkeeping requirements.

5. Third-Party Data Sharing

5.1 What We DO NOT Share

Your mobile phone number and SMS opt-in consent data will NOT be:

• Shared with third parties or affiliates for their marketing purposes
• Sold to data brokers or marketing companies
• Used for purposes other than those disclosed at opt-in

All text-messaging originator opt-in records and consent are kept private and confidential.

5.2 Service Providers We Share With

We may share your information with trusted service providers who assist us in operating our business, including:

• GoHighLevel: Our SMS platform provider for sending and managing text communications (under strict confidentiality agreements)
• Payment Processors: To process payments securely
• Cloud Storage Providers: To securely store customer data
• Installation Partners: Authorized contractors who perform services on our behalf

All service providers are bound by confidentiality agreements and may only use your data for service delivery purposes.

5.3 Legal Disclosures

We may disclose your information when required by law or legal process, including:

• Compliance with court orders, subpoenas, or legal investigations
• Protection of our legal rights and safety
• Prevention of fraud or illegal activities
• Enforcement of our Terms of Service

6. Your SMS Privacy Rights

You have the following rights regarding your SMS data:

6.1 Opt-Out

You may opt out of SMS communications at any time by:

• Replying STOP to any message to immediately unsubscribe
• Contacting us at (518) 843-9276 or via our contact form

Opting out of SMS will not affect any other services you receive from us. You may still receive critical service-related communications via email or phone if necessary.

6.2 Data Access

You have the right to request a copy of your SMS data and consent records by contacting us at (518) 843-9276 or Sacstove@ymail.com.

6.3 Data Correction

You may update or correct your contact information at any time by replying to any message or contacting us directly.

6.4 Data Deletion

You may request deletion of your mobile number from our SMS database by contacting us at (518) 843-9276 or Sacstove@ymail.com. Please note that we may retain consent records for legal compliance purposes for up to 5 years.

6.5 Help and Support

Reply HELP to any message or contact us at (518) 843-9276 for customer support with SMS communications.

Exercising these rights will not affect your service appointments or other non-SMS communications.

7. Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction, including:

• Encrypted data transmission (SSL/TLS)
• Secure cloud storage with access controls
• Regular security audits and updates
• Employee training on data protection
• Limited access to personal data on a need-to-know basis

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to:

• Provide ongoing services and support
• Maintain customer relationship and service history
• Comply with legal obligations (including 5-year TCPA requirement for SMS consent records)
• Resolve disputes and enforce agreements
• Meet warranty and liability requirements

When information is no longer needed, we securely delete or anonymize it in accordance with our data retention policies.

9. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small files stored on your device that help us:

• Remember your preferences and settings
• Understand how you use our website
• Improve website performance and functionality

You can control cookies through your browser settings. Please note that disabling cookies may affect website functionality.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately so we can delete it.

11. Your California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:

• The right to know what personal information we collect and how it's used
• The right to request deletion of your personal information
• The right to opt-out of the sale of your personal information (note: we do not sell personal information)
• The right to non-discrimination for exercising your privacy rights

To exercise these rights, contact us at (518) 843-9276 or via our contact form.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make material changes, we will:

• Update the "Last Updated" date at the top of this page
• Notify you via email or SMS (if you've opted in)
• Post a notice on our website

We encourage you to review this Privacy Policy periodically. Your continued use of our services after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We will respond to privacy-related inquiries within 10 business days.